Angry Birds Land – consisting of 12 rides and an adventure course – was designed by Särkänniemi’s own staff and designers in collaboration with the Angry Bird’s creators Rovio.
“The opening of Angry Birds Land in Särkänniemi is a really big deal for us”, says Särkänniemi’s CEO Miikka Seppälä. “The theme and design of Angry Birds is internationally renowned, so we are delighted to welcome visitors from around the globe to experience the product for themselves. The area is definitely a must see destination for millions of Angry Birds players, but also a great experience for those who are not yet familiar with the game”.
Later this summer the attraction will be further expanded so that owners of the Angry Birds game will be able to update their software based on their level of interaction at the park. This new ‘Magic Land’ as it’s slightly worryingly dubbed will also feature interactive pods where visitors can play the game and meet characters from Angry Birds.
We’re not sure if this is genius or madness but if it paves the way for a Super Mario World park – or even a similarly themed extension of Universal’s Islands of Adventure say – then we’re all for it.